Privacy policy

Privacy Policy

Last updated: May 4, 2026

StarredIn, Inc. (“StarredIn,” “we,” “us,” or “our”) operates this store, website, and related services, including our personalized book creation, checkout, fulfillment, customer support, and related online features (collectively, the “Services”). Our store is powered by Shopify, which helps us provide the Services to you.

This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit our website, use our Services, place an order, upload information for personalization, communicate with us, or otherwise interact with StarredIn.

Please read this Privacy Policy carefully. By using or accessing the Services, you acknowledge that you have read and understand this Privacy Policy.

Personal Information We Collect or Process

When we use the term “personal information,” we mean information that identifies, relates to, describes, or can reasonably be linked to you or another person. Personal information does not include information that has been anonymized or de-identified so that it cannot reasonably identify or be linked to you.

Depending on how you interact with the Services, where you live, and what information you choose to provide, we may collect or process the following categories of personal information:

Contact information, including your name, billing address, shipping address, phone number, and email address.

Order and transaction information, including products you view, customize, add to cart, purchase, return, cancel, or otherwise interact with, as well as order history, purchase date, shipping status, and related transaction details.

Payment information, including payment method, payment confirmation, billing details, and transaction information. Payment card details are processed by Shopify and/or our payment processors.

Account information, if applicable, including your username, password, preferences, settings, and account-related details.

Personalization information, including information you provide to create or personalize a book or related product, such as a child’s first name or nickname, age range, interests, story preferences, character details, dedication text, notes, uploaded photos, or other content you choose to provide.

Uploaded content, including photos, images, text, prompts, notes, or other materials submitted for personalization, preview generation, production, fulfillment, customer support, or related Services.

Communications with us, including information you provide when contacting customer support, responding to surveys, submitting reviews, or otherwise communicating with us.

Device and technical information, including your device type, browser, IP address, network information, cookie identifiers, and other unique identifiers.

Usage information, including how you interact with the Services, pages viewed, links clicked, products viewed, cart activity, checkout activity, and other website or store interactions.

Personal Information Sources

We may collect personal information from the following sources:

Directly from you, including when you visit the Services, place an order, upload personalization content, communicate with us, create an account, or otherwise provide information to us.

Automatically through the Services, including through cookies, pixels, tags, log files, and similar technologies.

From Shopify and other service providers, including technology, checkout, payment, fulfillment, analytics, advertising, customer support, hosting, cloud storage, printing, shipping, and fraud-prevention providers.

From business, marketing, and advertising partners, including partners who help us measure performance, advertise our Services, improve our store, or understand customer interactions.

From third-party platforms, such as social media platforms, advertising platforms, app integrations, or commerce channels, when you interact with us through those platforms or when those platforms provide information to us in accordance with their own policies.

How We Use Your Personal Information

We may use personal information for the following purposes:

Provide, Personalize, and Fulfill the Services

We use your personal information to provide the Services, including to process orders, accept payments, create personalized products, generate previews, produce printed books, arrange fulfillment and shipping, provide order updates, process returns or cancellations where applicable, and deliver customer support.

This may include using personalization information and uploaded content to create a custom book or related product based on the information you provide.

Improve and Tailor the Services

We may use personal information to understand how customers use the Services, improve our products, personalize your shopping experience, troubleshoot issues, test new features, improve website performance, and develop new offerings.

Marketing and Advertising

We may use personal information for marketing and promotional purposes, including to send emails, display online advertisements, measure ad performance, retarget visitors, create audiences, and show you products or offers that may be relevant to you.

You may opt out of promotional emails by using the unsubscribe link in our emails. We may still send non-promotional messages, such as order confirmations, shipping updates, customer support replies, or legal notices.

Security and Fraud Prevention

We use personal information to protect our Services, customers, business, and payment systems. This includes detecting, investigating, preventing, or responding to fraud, abuse, unauthorized access, security incidents, unsafe activity, or violations of our terms or policies.

Customer Support and Communications

We use personal information to respond to questions, resolve issues, provide support, send service-related messages, and maintain our relationship with you.

Legal and Compliance Purposes

We may use personal information to comply with applicable laws, respond to valid legal requests, enforce our terms and policies, protect our rights, participate in legal proceedings, and meet tax, accounting, regulatory, or recordkeeping obligations.

How We Disclose Personal Information

We may disclose personal information to third parties for legitimate business, operational, legal, and commercial purposes, including:

Shopify, which hosts our store and helps provide checkout, payment, commerce, analytics, and related Services.

Service providers and vendors, including providers of website hosting, payment processing, order management, printing, personalization tools, cloud storage, data analytics, customer support, email delivery, fraud prevention, fulfillment, and shipping.

Printing and fulfillment partners, when necessary to produce, package, and ship personalized printed products.

Business and marketing partners, including advertising platforms, analytics providers, and marketing service providers that help us advertise, measure campaigns, understand customer activity, and improve our Services.

Third-party platforms and integrations, when you interact with us through social media, commerce channels, login integrations, advertising platforms, or other third-party services.

Affiliates or related entities, including companies within our corporate group, if applicable.

Legal, safety, and business transaction recipients, including when required to comply with law, respond to subpoenas or legal requests, enforce our terms, protect rights or safety, prevent fraud, or in connection with a merger, acquisition, financing, sale of assets, restructuring, bankruptcy, or similar transaction.

Relationship with Shopify

Our store is powered by Shopify. Shopify collects and processes personal information about your access to and use of the Services in order to help provide, support, protect, and improve the store and checkout experience.

Information you submit through the Services may be transmitted to Shopify and other service providers that may be located in countries other than where you reside. Shopify may also use certain information collected from your interactions with our store, other merchants, and Shopify to provide enhanced features, analytics, fraud prevention, personalization, and other services.

In some circumstances, Shopify may be responsible for processing certain personal information, including responding to privacy requests related to information Shopify processes for its own purposes. To learn more about Shopify’s privacy practices, you can visit Shopify’s Consumer Privacy Policy and Shopify’s Privacy Portal.

Cookies, Pixels, and Similar Technologies

We and our service providers may use cookies, pixels, tags, scripts, and similar technologies to operate the Services, remember preferences, understand website usage, measure performance, personalize content, detect fraud, and deliver or measure advertising.

These technologies may collect information such as device identifiers, browser type, IP address, pages viewed, products viewed, cart activity, checkout activity, referring URLs, and interactions with our ads or emails.

Depending on where you live, you may have rights to opt out of certain uses of cookies, targeted advertising, sale, or sharing of personal information as described below.

Personalized Products and Uploaded Content

StarredIn creates personalized products based on information you choose to provide. This may include names, interests, story preferences, uploaded photos, dedication text, notes, or other content.

You are responsible for ensuring that you have the right to provide any information, image, or content you upload or submit to the Services.

We use personalization information and uploaded content primarily to create, preview, produce, fulfill, and support your order, and as otherwise described in this Privacy Policy, including to prevent abuse, maintain security, resolve support issues, and comply with legal obligations.

Some personalization features may be supported by technology service providers that process information on our behalf to generate, customize, or prepare products.

You may contact us to request deletion of uploaded personalization content, subject to our need to retain certain information for order fulfillment, legal, fraud-prevention, dispute-resolution, or recordkeeping purposes.

Children’s Privacy

Our Services are intended for use by adults, including parents, guardians, and gift-givers. The Services are not intended to be used directly by children, and we do not knowingly collect personal information directly from children under the age of majority in their jurisdiction.

Because our products may be personalized for children, parents or guardians may choose to provide limited information about a child, such as a first name, nickname, age range, interests, or photo, for the purpose of creating a personalized product.

If you are a parent or guardian and believe a child has provided personal information to us without your consent, or you would like to request deletion of personal information related to a child, please contact us using the contact information below.

As of the effective date of this Privacy Policy, we do not have actual knowledge that we “sell” or “share,” as those terms are defined under applicable privacy laws, personal information of individuals under 16 years of age.

Third-Party Websites and Links

The Services may contain links to websites, apps, platforms, or services operated by third parties. We are not responsible for the privacy, security, accuracy, or practices of third-party websites or services. If you follow links to third-party platforms, you should review their privacy policies and terms.

Our inclusion of a link does not, by itself, imply endorsement of the third party, its content, or its practices.

Security and Retention of Information

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information. However, no method of transmission or storage is completely secure, and we cannot guarantee perfect security.

We retain personal information for as long as reasonably necessary to provide the Services, fulfill orders, maintain business records, comply with legal obligations, resolve disputes, enforce agreements, prevent fraud, and support legitimate business purposes.

Retention periods may vary depending on the type of information, the purpose for which it was collected, legal requirements, and operational needs.

Your Rights and Choices

Depending on where you live, you may have some or all of the following rights regarding your personal information. These rights are not absolute and may apply only in certain circumstances.

Right to access or know. You may have the right to request access to personal information we maintain about you.

Right to delete. You may have the right to request that we delete personal information we maintain about you.

Right to correct. You may have the right to request that we correct inaccurate personal information.

Right to portability. You may have the right to receive a copy of personal information we maintain about you and request that we transfer it to another party, where technically feasible and legally required.

Right to opt out of sale, sharing, or targeted advertising. Depending on where you reside, you may have the right to opt out of the “sale” or “sharing” of personal information or the processing of personal information for targeted advertising, as those terms are defined by applicable law.

Right to limit certain sensitive personal information. Depending on where you live, you may have the right to limit certain uses or disclosures of sensitive personal information, where applicable.

Right to appeal. Depending on where you live, you may have the right to appeal our decision regarding a privacy request.

You may exercise applicable rights by contacting us using the contact information below or through any privacy controls made available through the Services.

We will not discriminate against you for exercising your privacy rights. We may need to verify your identity before processing a request, as permitted or required by law. You may also designate an authorized agent to submit a request on your behalf where permitted by law. We may require proof of authorization and may ask you to verify your identity directly with us.

Global Privacy Control and Do Not Track

Depending on where you live, if you visit our website with the Global Privacy Control opt-out preference signal enabled, we will treat that signal as a request to opt out of sale or sharing for the browser and device you use to visit the Services, where required by applicable law.

Other than legally required signals such as Global Privacy Control where applicable, we do not currently respond to “Do Not Track” signals.

Managing Communication Preferences

You may opt out of receiving promotional emails from us at any time by using the unsubscribe link included in our emails or by contacting us.

Even if you opt out of promotional communications, we may still send non-promotional communications, such as order confirmations, shipping updates, account notices, customer support responses, policy updates, or other transactional messages.

International Transfers

We may transfer, store, and process personal information outside the country where you live. These countries may have data protection laws that differ from those in your jurisdiction.

If we transfer personal information from the European Economic Area, United Kingdom, Switzerland, or another jurisdiction that requires specific transfer protections, we will rely on appropriate legal mechanisms, such as adequacy decisions, standard contractual clauses, or other recognized transfer safeguards where required.

Complaints

If you have questions or complaints about how we process personal information, please contact us using the contact information below.

Depending on where you live, you may have the right to appeal our decision or lodge a complaint with your local data protection authority or other applicable regulator.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices, Services, legal obligations, or operational needs. When we update this Privacy Policy, we will revise the “Last updated” date above and provide notice where required by law.

Contact Us

If you have questions about this Privacy Policy, our privacy practices, or your privacy rights, you may contact us at:

StarredIn, Inc.
Email: [email protected]
Address: 1111B South Governors Avenue STE 37071, Dover, DE 19904, US